Genre:
a genre is a category of media, containing pre-conceived notions of context. Meaning that per genre, there
should be certain codes and conventions that apply to that genre, making it recognisable to an audience. Film-makers benefit from genre as it delivers them a target audience and the benefit of the ability to market to this audience. Audiences also benefit from this as they know what to expect in a film, genre loyalty develops and film-makers are able to reflect the personality of their target audience into their characters, allowing the viewer to become more actively involved with the plot and perhaps, bringing them back for more. In short, genre is a series of expectations which help to find an audience, and help the audience to interpret the film.
a genre is a category of media, containing pre-conceived notions of context. Meaning that per genre, there
should be certain codes and conventions that apply to that genre, making it recognisable to an audience. Film-makers benefit from genre as it delivers them a target audience and the benefit of the ability to market to this audience. Audiences also benefit from this as they know what to expect in a film, genre loyalty develops and film-makers are able to reflect the personality of their target audience into their characters, allowing the viewer to become more actively involved with the plot and perhaps, bringing them back for more. In short, genre is a series of expectations which help to find an audience, and help the audience to interpret the film.